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77 ICE Mint Extra Strong: cool mint, extra strong, completely tobacco-free – the all-white pouch for on the go.
77 ICE Mint Extra Strong is a tobacco-free nicotine pouch from 77 with 10.4 mg of nicotine per pouch and a crisp ice-mint signature. The all-white slim pouch sits discreetly under the upper lip, stains nothing, and suits anyone looking for an extra-strong mint portion without tobacco.
Each can contains 20 portions. That's exactly what makes this pouch an easy choice for the workday, the train ride, or a break in between – one pouch, 20–30 minutes, done.
77 ICE Mint Extra Strong goes for a clear dual note: fresh peppermint as the base, layered with a pronounced ice chill. No sweetener overload, no artificial lime aftertaste – the mint stays front and centre for the entire wear time.
The coolness hits right after placement and then settles down, while the mint tone remains constant. At 10.4 mg of nicotine per pouch, this profile is well chosen: the chill doesn't mask the nicotine hit, but it does make it more pleasant. If you enjoy stronger mint variants, you'll find a version here that doesn't surprise you on the first draw but kicks in after a solid twenty minutes.
The hard facts on 77 ICE Mint Extra Strong at a glance: strength, format, portion count, and pouch weight. All figures refer to one can containing 20 slim-format portions, manufactured by Luna Corporate.
The slim format is deliberately narrow – it stays unobtrusive under the lip and takes almost no practice to place. At 0.65 g weight per pouch, the can totals 13 g of content. The dry all-white material comes away without saliva residue, and your fingers stay clean.
Slip one pouch discreetly under the upper lip and enjoy for 20–30 minutes. Do not chew or swallow. With 77 ICE Mint Extra Strong, it's worth starting with a first pouch to see how the pressure builds over twenty minutes – if you already know stronger portions, expect no surprises.
The dry slim pouch needs little saliva and stays unnoticed even in meeting situations. If you'd like to switch to a slightly wider counterpart with a similar mint profile, take a look at VELO Zest Flame with a citrus-mint accent – same approach, different flavour direction.
After removing the pouch, close the can and store it dry, and the 20 portions will stay stable for the entire shelf life.
77 ICE Mint Extra Strong is aimed at adults (18+) who already have experience with nicotine pouches and are looking for a stronger hit. If you're used to 5–6 mg, this is the logical next step – if you've never placed a pouch before, you'd be better off starting with a milder variant.
The use cases are practical: office, vehicle, concert – anywhere nothing should be smoked or vaped, the pouch remains the discreet option. For those switching from classic snus, the all-white format is equally familiar to handle, just without tobacco and without discolouration.
The 77 brand has specialised in nicotine pouches in the extra-strong segment and is produced by Luna Corporate. The focus is on consistent pouch weight and even nicotine distribution – you notice both in the fact that the fifth pouch from the can hits just as hard as the first.
Portion sizes are standardised (0.65 g), the format is slim, the material all-white. No tobacco, no tooth discolouration, no residue on your fingers. For daily use, that's the difference from older snus generations – and the reason these pouches remain practical for everyday use in the office or on the move.
If you want to work out your nicotine setup, this gives you the baseline: 20 pouches at 10.4 mg each is the reference frame for daily consumption.
Place the pouch, wait 20 minutes, then the pressure arrives: with 77 ICE Mint Extra Strong the chill starts immediately, the nicotine builds up noticeably from minute five, and it holds until removal. After twenty to thirty minutes the intensity eases off – that's exactly when it's time to take it out.
A concrete everyday example: one pouch at the office in the morning, then a second after lunch. The can comfortably covers a full workday. The dry material leaves no saliva residue, and your hands stay clean during placement and removal. For users with favourite flavours, take a look at A&L Aroma Valkyrie Zero Green Edition if you want to experiment beyond mint.
Also a good match: Eulen Aroma Blueberry Mulled Wine – a spicy-fruity counterweight to the mint dominance in the range.
One pouch contains 10.4 mg of nicotine, which corresponds to 16 mg per gram of pouch material. The Extra Strong level sits clearly above classic standard pouches and is suitable for users who already have experience with stronger portions. Coming from the 5- or 6-mg segment, you'll notice the difference clearly – starting calmly with just one pouch per morning is the smarter approach.
20 to 30 minutes per portion is recommended. After that, the mint and nicotine pressure eases noticeably and the pouch can be discarded. Do not chew, do not swallow. The can with 20 portions easily lasts a whole workday depending on use – after removal, close the can and the remainder stays stable.
77 ICE Mint Extra Strong is completely tobacco-free: the portions consist of an all-white plant fibre base with nicotine and flavourings, without tobacco leaves. As a result, nothing stains – neither teeth nor fingers – and no tobacco residue is left in the can. Format and handling remain identical: slim pouch, 20 per can, same application under the upper lip.
77 Mint Extra Strong
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